Welcome to Neo York

Aug 3, 2026

Neopets has partnered with Shopify to invite you to the first-ever Neopets pop-up store in the heart of SoHo! Shop exclusive Neo York merchandise on the ground floor, then head downstairs to the garden level for a lineup of fun experiences.
Thinking of coming? RSVP with Shopify at the link below to receive a free post-event in-game item code!

Activities will vary throughout the weekend, including tarot readings, a claw machine, a photo booth, TCG demos, IRL Trading Post, Neopets Cinematic Universe event, and more! 

Bookmark this page for all the most up-to-date details and live event schedule. Don’t forget to arrive on time, as the first 500 visitors each day will receive an exclusive in-game avatar code.

When:

August 21–23, 10am to  7pm

Where:

Shopify NY

131 Greene Street
SoHo, Manhattan

Neo York x Usukicon Event Schedule

All-Day Activities

Free Activities

  • Usuki Couture Fan Art Showcase
  • Trading Post Station
  • Switch Games - Neopets 26 in 1 Free Play 
  • Crayola Mural Wall
  • Neopets Cinematic Universe Installation (starting Saturday!)

Add-On Experiences

  • Neopets Official Tarot Deck Readings
  • Claw Machine (featuring new Neopets plushies!)
  • Neopets Photobooth

Friday August 21st

  • Artist Signing and Meet-and-Greet
  • Time: 10:00 AM–12:00 PM
  • Meet official Upper Deck Neopets Battledome TCG artist Fernanda Inostroza (@ferwanwan) and bring a card to get signed.
  • Upper Deck Demos
  • Time: 12:00–6:00 PM
  • Learn how to play the Neopets Battledome TCG through casual, beginner-friendly demonstrations on the lower level, or bring your deck and find someone to battle!

Saturday, August 22nd

  • Soup Faerie Meet (All day!)
  • Neopets Community Afterparty
  • Time: 10:00 PM–2:00 AM
  • Continue the celebration with the Neopets community at Purgatory in Brooklyn.
  • Location: Purgatory, Brooklyn
  • 675 Central Avenue
  • Brooklyn, NY 11207
  • Admission: Free RSVP
     

Sunday August 23rd

  • Artist Signing and Meet-and-Greet
  • Time: 10:00 AM–12:00 PM
  • Meet official Upper Deck Neopets Battledome TCG artist Fernanda Inostroza (@ferwanwan) and bring a card to get signed.
  • Upper Deck Demos
  • Time: 12:00–6:00 PM
  • Learn how to play the Neopets Battledome TCG through casual, beginner-friendly demonstrations on the lower level, or bring your deck and find someone to battle!

The event schedule is subject to change; please check back here for the latest news and updates. 

Shop Neo York Online!

Select Neo York merchandise will be available on our e-shop starting Friday at 10 AM ET during the event weekend only!

Usukicon Goodie Bag: Sunday Only

Neo York Merchandise Catalogue

The following items are currently SOLD OUT:

  • Steady Hands Cardigans
  • Classic Sticker Sheets - Bakery Besties, Ice Cream Machine
  • Die Cut Stickers Set - NY (blind pack singles now available!)
  • Postcard - NY Themed 
  • Liberty Aisha Tote Bag
  • Neo York Shopping Bag - (low stock!)
  • Premium Sticker Sheet - Faerie
  • Graphic T-Shirts - Pizzaroo
  • Upper Deck Booster Packs - Champions of Meridell, War for the Obelisk
  • It's My Obsession Ita Frame Backpacks - Royal Yellow
  • It's My Obsession Valentine Mini Messenger Bag
  • Upper Deck Starter Decks Classic
  • Upper Deck Jhudora Structure Deck
  • Phatmojo Blind Box Plushie
  • Die Cut Stickers - Petpets
  • Andrews McMeel Neopets - Colouring Book, TDMGPOP Graphic Novel
  • Phat Mojo Blind-Box Minifigures
  • Tarot Deck
  • Neopets Patches - Aisha
  • CPTNAlex Keychain - NY
  • YouTooz Plushie - Jubjub
     

Hunt for Wondercogs and Earn Prizes!

Nigel the Chia recently made a lucrative investment to fix the NC Mall’s Wonderclaw machine, but he needs your help! With only a week until the Neo York grand opening, the machine still isn’t completely repaired. Help Bigsby find Wondercogs around Neopia to fix it in exchange for exclusive prizes (extra if you’re Premium!). Remember to visit Bigsby daily for clues on where to find the Wondercogs!

For more information about Bigsby's Wondercog Hunt, visit the FAQ.

“Usuki Couture” Art Exhibit

Neopets is not a dating site…but it might have been an unofficial first LinkedIn. Future programmers learned to cobble together HTML petpages, while professional artists debuted MS Paint creations in the Beauty Contest. To celebrate that legacy, we reviewed hundreds of submissions to our #NEOPETS Creative Contest and are excited to unveil a curated selection of Usuki Couture-themed fan creations, displayed museum-style in the pop-up! The August #NEOPETS contest theme is also Neo York so be sure to enter here!

Frequently Asked Questions

I’m an influencer/press. How can I get involved?

Please reach out to us at influencers@neopets.com

I RSVPed on the Shopify page! Is this for a specific time or valid for any time over the weekend?

Valid for anytime our pop-up is open! See you there.

What is the refund policy?

All sales are final. 

Where is Shopify New York located?

The Neopets Pop-Up is hosted in collaboration with Shopify New York, and is located at 131 Greene St, New York, NY 10012.

How do I get there?

Shopify NY is located in the SoHo neighbourhood of Manhattan, near the B, D, F, and M subway lines at the Broadway-Lafayette Streets Station, the A and C subway lines at Spring Street, the 4 and 6 at Bleecker Street Station, and the R and W subway lines at Prince Street Station.

Is there parking nearby?

There is limited street parking, and while some paid garages are available, availability varies. We recommend public transportation or rideshare.

I have a question that is not listed.

DM us on Instagram, and we will do our best to get back to you ASAP!

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